Diversify Beyond the Chair:
A Business-Building Retreat for Therapist Entrepreneurs & Practice Owners Ready to Create New Revenue Streams
April 25-28, 2027 |Â Las Vegas, NV
A 4-Day, Hands-On Retreat to Help You Build Your Next Revenue Stream With Confidence
The Diversify Beyond the Chair Retreat brings together a curated group of 30–40 therapist practice owners who are ready to expand beyond 1:1 sessions — and want a clear, ethical, sustainable path forward.
This is not a conference.
This is not a giant ballroom.
This is not a “sit, listen, and hope it helps” event.
This is an intimate, high-touch experience where you will actually:
✨ Explore multiple revenue streams
✨ Learn directly from therapists who have successfully diversified
✨ Start mapping and building your next offer
✨ Get real-time feedback from experts
✨ Develop a plan you can execute with confidence
✨ Build relationships with other therapists walking the same path
By the time you leave, you’ll know exactly what your next revenue stream will be — and how to bring it to life.
Testimonials From Diversify 2026
"From the moment it began, everything felt intentional and elevated. The presentations were top-notch-thoughtfully curated, impactful, and aligned with exactly where I am in both life and business.
I left feeling recharged, clear, and more connected to my vision than ever. This wasn’t just an event-it was an experience that poured into every part of me."
— Julia
"The retreat provided a unique opportunity to learn from other professionals who have acted on their goals to provide for clients and diversify their income. It is a safe space to be vulnerable to have your ideas and goals heard and validated by peers. I am excited and motivated by the friendships I made. They are like a family that I know will be there for me as I will for them. Finally, it is great to be provided time to enjoy Las Vegas."
— Jason
"The retreat was an incredible experience to learn more on ways to diversify the business and streamline of income supports. If you are a business owner and believe you have more inside you, yet unsure of how to expand or where to begin....this conference is for you. The speakers are well informed and paved away to share their knowledge with other therapists that have a fire to do more for their community, others, and their business."
— Rhea
"This was such an inspirational experience with amazing speakers, wonderful participants, and incredible staff! All of the people and support really helped me bring myself and my ideas forward. The array of what everyone is doing, thinking about, and creating brought forth an energy that energized my own parts to create more of a guide that feels manageable. Taking the time to invest in ourselves, slow down, reflect, dream, and work on our own road maps was so needed and I am excited to see how things progress. Thank you all so much!"
—Javin
"I signed up for this retreat not knowing anything about Rachel Bentley, or the Diversity Beyond the Chair Retreat. I am at a cross-roads in my therapy career, feeling like the 1x1 model I have immersed myself is not sustainable. I have felt my body tell me loud and clear that I need to make a shift. I saw Rachel's marketing on social media and felt the timing was important and not a coincidence. I came for inspiration and found it. Not only did I get some ideas, but I met people who exude confidence and encouragement to do things differently. Thank you Rachel and team. I enjoyed my experience."
— Mel
The Mental Health Industry Has Changed. Your Income Strategy Should Too.
If you're like so many therapist entrepreneurs & Practice Owners that I work with, you've hit a point where:
- You're seeing the industry shift—insurance changes, private equity consolidation, market saturation—and relying on a single income stream feels increasingly risky
- You have big ideas about coaching, consulting, courses, speaking, podcasts, or group programs—but you're not sure where to start or how to turn ideas into action
- Your energy for endless one-on-one sessions isn't what it used to be, and the thought of maintaining this pace long-term feels unsustainable
- You're passionate about multiple things and want your business to reflect the breadth of your expertise and interests
- You want to do more—you just need a clear roadmap and support from people who've actually done it
Maybe you've thought about diversifying for months (or years) or maybe this is a new idea..
But the jump from "therapy" to "something new" can feel overwhelming without guidance.
And honestly?
You shouldn't have to figure it out alone.
That's why we created this retreat.
Whether you're a solo/group practice owner looking to add new services under your practice umbrella (so profitability doesn't depend solely on insurance reimbursement or individual clients' ability to pay) or a therapist entrepreneur ready to build an entirely separate business (where you can be creative, follow your passions, and potentially earn more while seeing fewer clients)—this retreat will give you the clarity, roadmap, and community support you need.Â
Diversify Your Income in Vegas!What You’ll Gain:
Clarity
Identify the best revenue stream for you — aligned with your strengths, expertise, and season of life.
A Launch Roadmap
Walk away with a step-by-step plan to bring your new offer to the world.
Confidence in Your Future
No more fear of the next insurance change or burnout cycle. You’ll have income options and the skills to build sustainably.
Mentorship From Those Who’ve Done It
Every speaker started as a therapist and built something bigger — and they’ll show you how they did it.
Implementation Time
This isn’t just learning. You will start building at the retreat with support from speakers and sponsors.
Community
Leave with new business friends, collaborators, and accountability partners who truly get it.
And did we mention...
10 NBCC and pending 10 NASW MI CEs are available for this retreat?!
NBCC Disclaimer
This Retreat Is For You If…
- You're an established therapist with entrepreneurial vision—whether you own a solo or group practice, work in someone else's practice, or are ready to build something of your own
- You're ready to take action, not just think about diversification anymore
- You want expert guidance and real implementation support—not just inspiration with no roadmap
- You're willing to invest in yourself and your business future—both financially and with focused energy over 3 days
- You value community and collaboration over going it alone, and want to build relationships with other therapists on similar paths
- You're excited about Las Vegas (or at least open to it!) and ready to combine focused business building with rejuvenation and exploration
A Glimpse Inside the 4-Day Retreat
Sun, April 25 — Know Yourself
9:00am  Breakfast served
9:30am  Opening + Expert Partner introductions
10:15am  Cecily Moore — Bet on Yourself
12:00pm  Blaise Harris — Healing, Hustle, & Impact
1:30pm  Free afternoon (Expert Partners available)
Mon, April 26 — Build Your Community
9:00am  Breakfast served
9:30am  Morning check-in
10:15am  Kayla Schubert Wirth — Community Over Competition
12:00pm  Jenny Hughes — The Spoke and Wheel
1:30pm  Free afternoon (Expert Partners available)
Tues, April 27 — Sell to Organizations
9:00am  Breakfast served
9:30am  Morning check-in
10:15am  Sarah Gilbert — Practice to Platform
12:00pm  Azizi Marshall — How to Land Corporate Contracts
1:30pm  Free afternoon (Expert Partners available)
7:00pm  Dinner and Las Vegas Show
Wed, April 28 — Make Your Move
9:00am  Breakfast served
9:30am  Traci Pirri — Still Trading Time for Money?
11:15am  Speaker/Sponsor panel
12:15pm  Lunch on your own
1:30pm  Implementation lab (speakers + Expert Partners present)
5:00pm  Retreat ends
Meet Your Retreat Host:
Rachel Bentley
(Therapist Business Owner and Las Vegas Enthusiast)
I cannot tell you how excited I am to be hosting and speaking at Diversify Beyond the Chair!Â
If you've been in the therapy world for any length of time, you already know the truth: Seeing a high caseload week after week, year after year, is not sustainable.
Insurance-based therapists are navigating ever-tightening requirements, denials, and shrinking rates. Private-pay therapists face constant pressure to market, fill caseloads, and maintain income stability. No matter your model, we all eventually reach the same realization:
There has to be another way.
As both a group practice owner and the founder of Next Level Private Practice, I hear the same longing over and over—therapists want more freedom, more creativity, more financial stability, and more ease. We want options. We want to build something that supports our nervous systems, our families, and our long-term futures.
Here's the kicker: most of us were never taught how to own a business, let alone how to diversify one.
That's exactly why I built Next Level Private Practice—and why this Diversify Beyond the Chair retreat exists.
Meet our Retreat Speakers Who Diversified Beyond the Chair:Â
Each retreat speaker began as a therapist — and built thriving, profitable revenue streams outside 1:1 therapy.
Azizi Marshall, LCPC, RDT-BCT, SAG-AFTRA
How to Land Corporate Contracts... Without Selling Your Soul
SPECIALTY
- Â Corporate training contracts and consulting
- Â On-camera presence and visibility strategy
- Â High-stakes pitching and negotiation
Azizi Marshall is the founder of Content Studio Lab, where she helps service-based professionals become known, trusted, and hired through strategic video and visibility systems. Before building Content Studio Lab, Azizi ran a successful group therapy practice for over 15 years and has been working in the mental health industry for more than 20 years. She started diversifying her income before she even opened her private practice, training professionals in drama therapy and expressive arts therapy and building a training center from day one.
Azizi has secured corporate training contracts ranging from $50K to $150K with organizations including Joffrey Ballet, Anti-Cruelty Society, Advocate Hospital, Reebok, and IKEA. She has spoken in front of C-suite audiences at Nike, Hallmark, Kellogg's, ESPN, and Netflix, and has been featured in CNN, NBC, and Oprah Magazine. She is also a SAG-AFTRA actor, Columbia College Chicago-trained film director, international keynote speaker, and author of "Speak Like a Badass". Her work is grounded in helping professionals step into their authority with authenticity, clarity and confidence.
Traci W. Pirri, LCSW-S, EMDRIA-Approved Consultant
Still Trading Time for Money? Three Bets I Made That Finally Changed the Game
SPECIALTY
- Â Nonprofit practice structure and funding
- Â Therapy intensives model
- Â Clinical trainings beyond the therapy room
Traci W. Pirri, LCSW-S is Executive Director of Hope For The Journey Collective, a Texas-based nonprofit group practice with two locations in the Austin, Texas area. She is an EMDRIA-Approved Consultant and was one of the first trained in Trauma-Focused Cognitive Behavioral Therapy in the country. Her clinical focus areas are sexual trauma, complex and attachment trauma (including adoption), dissociative disorders, and EMDR.
Traci is passionate about helping other clinicians to feel confident working with complex trauma and dissociation while minimizing the risk of burnout. She is an entrepreneur, speaker, and educator on topics related to dissociation, EMDR, complex trauma, and sexual trauma.
Additionally, she speaks on leading without losing yourself, how to show up with authenticity, and the how/why’s of structuring your therapy practice as a nonprofit to allow increased financial security & creative freedom.
Kayla Schubert Wirth, MSW, LCSW
Community Over Competition: Building Local Therapist Communities That Actually Work
SPECIALTY
- Â Local therapist community building
- Â Events, CE trainings, and sponsorships
- Â Turning connections into recurring income
Kayla Schubert-Wirth, LCSW is a trauma therapist, EMDRIA-Approved Consultant and Trainer, and founder of Grit & Grace Psychotherapy.Â
Beyond the therapy room, Kayla has built multiple therapist-focused offerings including trauma therapy intensives, EMDR consultation, experiential trainings, and community-based events. She is the creator of Not Your Supervisor’s Training, a sold-out continuing education experience designed to move beyond lecture-based learning and provide therapists with practical, real-world trauma skills.
Known for creating spaces therapists actually want to be in, Kayla focuses on building collaborative, community-driven environments that challenge the competitive culture within the field. Her work helps therapists expand beyond traditional 1:1 sessions into more sustainable, creative, and connected ways of working.
Cecily Moore, PhD, LPC-MHSP, LMHC
Bet on Yourself: The Identity Work Behind Diversifying Your Income as a Therapist
SPECIALTY
- Â Identity-led income framework (the PAID model)
- Â Coaching, CEU training, and curriculum development
- Â Corporate consulting
Dr. Cecily Moore is a licensed therapist, clinical supervisor, and counselor educator who specializes in helping therapists expand how they work and earn. Her expertise centers on professional identity development and how it shapes income, decision-making, and career design.
She teaches therapists how to move from a single role into diversified, aligned income streams by integrating identity, values, and practical business strategy. Her work focuses on helping clinicians translate their existing skills and lived experience into well-designed work that reflects how they want to live.
Dr. Moore brings a unique perspective that bridges clinical practice and entrepreneurship, equipping therapists with clear frameworks they can apply immediately to expand their income and build work that is both intentional and sustainable.Â
Jenny Hughes, PhD, Licensed Psychologist
The Spoke and Wheel: How Supporting Trauma Therapists Became a Business Ecosystem
SPECIALTY
- Â Online membership community building
- Â Nonprofit arm development
- Â Organizational consulting and in-person events
Jenny Hughes, PhD is a licensed clinical psychologist specializing in the treatment of trauma and PTSD. As a clinician, she practices Brainspotting, EMDR, and Cognitive Processing Therapy. Jenny is the author of The PTSD Recovery Workbook and Triggers to Glimmers: A Vicarious Resilience Journal and Workbook.
As a leader in the field of vicarious trauma and resilience, Jenny serves trauma therapists, helpers, and healers as the founder of The BRAVE Trauma Therapist Collective. Jenny helps trauma therapists get their energy back and feel confident in their work again so they can end the day with something left for themselves.
Sarah Gilbert, LCSW
Practice to Platform: Profitable Trainings for Purpose-Driven Therapists
SPECIALTY
- Â Organizational training design and delivery
- Â Selling trainings to agencies, schools, and conferences
- Â Building a platform from clinical expertise
Sarah Gilbert, (she/her) LCSW is a seasoned therapist and the founder of Transitions Therapy LLC located in CT.
In both therapy and her trainings, Sarah creates spaces where people can learn and unlearn without shame. She blends clinical expertise with compassion, humor, and a healthy dose of irreverence.
Known for making complex conversations human and engaging, Sarah equips clinicians and communities to move beyond “do no harm” toward truly affirming, empowering care.Â
Blaise Harris, LCMHC, EMDR Certified
Healing, Hustle & Impact: Monetizing What You Already Carry
SPECIALTY
- Â Book writing and publishing
- Â Paid speaking engagements
- Workshops and community programs
Blaise Harris is a mental health counselor, speaker, and author dedicated to empowering individuals—especially professionals of color and first responders—to embrace emotional wellness and resilience.
With a thriving virtual and in-person client base, he blends professional expertise with a relatable, engaging style that inspires connection and growth. His work combines insight, humor, and authenticity to create safe spaces for healing and transformation.
This Retreat Isn’t About Chasing Success — It’s About Designing Sustainability.
Here's what this retreat will help you build toward:
- Predictable, diversified income so you're not at the mercy of insurance changes, market saturation, or your own exhaustion
- A business that doesn't consume your identity so you can show up as a whole person—not just a therapist
- Work that excites you again because you're building something aligned with your passions and expertise
- Financial security that isn't dependent on endless sessions so you can actually rest without worrying about your income dropping
- Freedom to be creative, spacious, and present in both your business and your life
This retreat gives you the foundation, roadmap, and community support to make these things possible.
This isn't about pushing you to "do more."
It's about showing you how to create work that gives you more freedom, more options, and more confidence in your future.
Travel & Lodging
Tuscany Hotel
I chose The Tuscany very intentionally for this retreat.
It's an off-strip resort (just a 15-minute easy and safe walk from the Strip) that offers something most Vegas hotels don't: peace, quiet, and serenity. This is a place where you'll actually have the time and space to reflect, process, and build real community with other attendees.
Here's what makes The Tuscany perfect for our retreat:
The resort has everything you need right on the premises—restaurants, entertainment, bars, a casino—but on a smaller, more intimate, and more affordable scale than the massive Strip properties. You're not overwhelmed. You're not overstimulated. You can actually think and breathe.
The room rates are incredibly reasonable for such a beautiful resort this close to all the action. You get the benefit of a peaceful retreat environment without sacrificing access to everything Las Vegas has to offer.
You could honestly stay at the resort the entire time and never get bored—it has everything you need. Or, you can hit the Las Vegas Strip every afternoon and evening once the retreat sessions end and experience all the restaurants, shows, and energy the city is known for.
Retreat Pricing
Waitlist Pricing $1797
Includes:
âś” All 7 retreat sessions
âś” Small group access to speakers
âś” Dinner & Show on one evening (during the retreat)
✔ Breakfast each day & Lunch on last day
âś” Speaker/sponsor panel
âś” Full day implementation lab
âś” Community + networking
âś” Retreat Workbook
âś” 10 NBCC CEs
Why Vegas?
2025 marked my 30th year of visiting Las Vegas, and I'm not exaggerating when I say this city has my whole heart.
It all started when I was 17. I stepped off the plane and the second I walked outside that airport, I felt it. The energy. The possibility. The freedom. I knew immediately that Vegas was my place.
Here's what people don't always understand about Vegas - yes, there's gambling and yes, there's free-flowing alcohol 24/7, but that's honestly not what keeps me coming back. What I love is that on any given day, at any given time, you can do absolutely anything you want... or nothing at all.
My favorite parts? The thousands of incredible restaurants. The high-quality shows. The sightseeing and people watching. Watching the Bellagio fountains at night, visiting the Conservatory as it changes with each season, sipping coffee at Urth Caffé at the Wynn, taking in city views from rooftop bars, riding real gondolas at the Venetian, exploring the chandelier bar at the Cosmopolitan, seeing The Sphere, walking Fremont Street to experience where it all began.
And I cannot not mention the spa scene. Each Vegas hotel provides a tranquil, relaxing space that you could literally spend all day in. If you love to go to the spa (or maybe you've never been but are curious), I highly recommend it.
I've celebrated birthdays there. I've seen Adele, Elton John, Garth Brooks, and N*SYNC perform there. I still find new things that amaze me every single time.
When I was planning this retreat, I knew exactly where it needed to happen. Vegas has this energy of possibility, of reinvention, of people showing up as their fullest selves.
You've built something meaningful. Now let's build what comes next.
If you're craving the clarity, confidence, and community to create sustainable income beyond the therapy chair—this retreat was designed for you.
Spots are filling quickly. This is an intentionally small gathering so every attendee gets personalized guidance and real implementation support.
Join us for three days in Vegas that will shift the trajectory of your business—and give you a clear path forward.
Join Us In Vegas!